Wysh, a forward-thinking insurance carrier, has recently introduced an innovative deposit benefit known as Life Benefit. This product revolutionizes financial institutions by seamlessly embedding a micro-life insurance benefit directly on top of deposit accounts. The Life Benefit is worth a percent of account balance, so consumers are encouraged to grow and maintain their account balance. Winning Best of Show at Finovate in September of 2023, Life Benefit’s demo was recognized as a groundbreaking, innovative fusion of life insurance protection embedded within deposit accounts.