Customer Experience

The Power of Partnership: Truist Partnership with Miami Dolphins and Hard Rock Stadium

Monday, June 2, 2025
1:40 pm - 2:10 pm

The benefits of a bank partnering with a sports team include increased visibility, community and business engagement, and expanded market reach. But it takes more than just slapping a team logo on the bank’s marketing materials. In this session, learn what it takes to build a purposeful partnership that drives awareness and impact in a meaningful way. Panelists will discuss how to create unique experiences for clients and customers, how to create synergy between both brands, and how to drive value together.