Head of Product and Platforms
Santander US
Drew Burchard is Head of Product and Platforms for Santander Bank, N.A., where he leads product strategy, platform development, and digital banking innovation initiatives, including Openbank US. He was recently named incoming Head of Digital Banking for Santander US following the anticipated close of the company’s acquisition of Webster Bank in the second half of the year.
With more than 15 years of experience spanning banking, strategy, and financial services, Drew has held leadership roles across consumer banking, lending strategy, retail banking, and mergers and acquisitions. Prior to Santander, he served in several senior leadership positions at Union Bank, including Head of Consumer and Small Business Deposits and Director of Unsecured Consumer Lending Strategy. Earlier in his career, he was a Senior Consultant at Deloitte, advising Fortune 500 and financial services clients on strategy, financial analysis, and operational performance.
A Certified Public Accountant, Drew holds a Master of Professional Accounting and a bachelor’s degree in Business Administration from the University of Washington.
As digital becomes the primary channel, personalization is no longer a differentiator—it’s the baseline expectation. This panel explores how leading banks are deploying agentic AI that doesn’t just respond to customer needs but anticipates them before they arise. Panelists will discuss the technical infrastructure, organizational changes, and privacy frameworks needed to deliver hyperpersonalization at scale—while preparing for a future where intelligent agents negotiate on behalf of both customers and institutions.